Recent studies have urged us to consider the materialities of popular music to evaluate its environmental cost. This article orients this discussion towards the materiality of popular music production. It argues that industrial discussions on sustainable music production practices can overlook the ideologies associated with recording technologies that prompt consumption activities. It highlights the key themes discussed in the industry regarding sustainability in music production across various media platforms. It then analyses how these themes relate to the construction of recording studios instead of their everyday use. Although technologies like compressors are not typically considered in this discussion, this article suggests that aesthetic preferences often lead to consumption activities that must be factored in when considering the ecological costs of music production. This practice indicates that music producers tend to focus on sustainability practices that will not interrupt their core business.