A visitor's decision to use a particular recreational site is influenced bythe individual's taste as well as the characteristics of the site. For thisreason, improved knowledge of the visitors' interests and factorsinfluencing their choices are vital for both planning and policyformulations in coastal development. This study examines visitorcharacteristics and desired site-specific characteristics in order todetermine the factors affecting use of the Louisiana coast for specificrecreational purposes. We use a multinomial logit model and internet surveydata to evaluate the factors affecting individuals' decisions to visitcoastal Louisiana for a specific use. Results suggest that the majorvariables affecting the choice of coastal recreational activities includeenvironmental quality of the site, income, and travel time.
