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Decoding the Process of Social Value Creation by Chinese and IndianSocial Entrepreneurs: Contributory Factors and Contextual Embeddedness

Published online by Cambridge University Press:  03 July 2019

Deepak Sardana ,
Vassiliki Bamiatzi Open the ORCID record for Vassiliki Bamiatzi [Opens in a new window]  and
Ying Zhu
Deepak Sardana
Affiliation:
University of South Australia, Australia
Vassiliki Bamiatzi*
Affiliation:
University of Liverpool, UK
Ying Zhu
Affiliation:
University of South Australia, Australia
*
Corresponding author: Vassiliki Bamiatzi (bamiatzi@liverpool.ac.uk)
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Abstract

Nowadays social entrepreneurship is recognized as a two-way process, addressingboth social and economic concerns that can bring social inclusion, equity, anddevelopment to disadvantaged groups in society. This aspect is particularlyimportant and desirable within emerging economies. In these markets, which areconstantly faced with profound economic and social challenges, we see thegrowing importance of social entrepreneurs as they take upon themselves theprovision of welfare services and progressive activities. However, ourunderstanding of the mechanisms underlying the creation of social and economicvalues in social enterprises, and the factors contributing to the establishmentof these value creation objectives, is still rather fragmented. Our articlecontributes to this gap in the literature by decoding the process via whichfor-profit social entrepreneurs from China and India create social and economicvalue. In addition, by combining a deductive and an inductive approach ofanalysis, we offer novel insights into the context-dependent processual patternsdeciphered within the two countries. A new entrepreneurial process frameworkthat reflects the contextualized social value creation process by socialentrepreneurs is thus provided.

摘要

社会创业当前被认为是一个双重过程，解决社会和经济问题，为社会中的弱势群体带来社会包容、公平和发展。这在新兴经济体中尤为重要和必要。在不断面临严峻经济和社会挑战的市场中，我们看到社会企业家在提供福利服务和进步活动中日益重要。然而，我们对社会企业创造社会和经济价值的机制以及有助于建立这些价值创造目标的因素的理解，仍然相当分散。我们的论文通过解读中国和印度的营利性社会企业家创造社会和经济价值的过程，弥补了文献中的这一空白。此外，结合演绎和归纳的分析方法，我们为两国依赖于社会背景的发展过程模式提供了新的见解。本文提供了一种新的创业过程框架，反映了社会企业家在具体情境下创造社会价值的过程。

Аннотация

Внастоящеевремя,социальноепредпринимательствопризнанодвустороннимпроцессом,которыйнаправленнарешениекаксоциальных,так иэкономическихпроблем,и,следовательно,можетпривестиксоциальнойинтеграции,справедливостииразвитиювнеблагополучныхгруппахобщества.Этотаспектособенноважен инеобходимвстранахсразвивающейсяэкономикой.В этихстранах,которыепостоянносталкиваютсяссерьезнымиэкономическимиисоциальнымипроблемами,мынаблюдаемвозрастающеезначениесоциальныхпредпринимателей,которыеберутна себяоказаниесоциальныхуслуг ипрогрессивнуюдеятельность.Однако,мы всееще неимеемполногопониманиямеханизмов,которыележат восновесозданиясоциальныхиэкономическихценностейвсоциальныхпредприятиях,а такжефакторов,которыеспособствуютсозданиюсоциальныхиматериальныхблаг.Нашастатьявосполняетэтотпробелвлитературе,посколькурасшифровываетпроцесс,посредствомкоторогосоциальныепредпринимателиизКитая иИндии,которыеработаютс цельюизвлеченияприбыли,создаютсоциальныеиэкономическиеблага.Болеетого,комбинируядедуктивныйииндуктивныйметоданализа,мыпредлагаемновоепониманиеконтекстуальныхпроцессовитенденцийв двухстранах.Такимобразом,мыпредлагаемновуюконцепциюпредпринимательскогопроцесса,котораяпоказывает,какимобразомсоциальныепредпринимателисоздаютсоциальныеценностивопределенномконтексте.

Resumen

En la actualidad, el emprendimiento social es reconocido como un proceso de dosvías, que aborda las preocupaciones sociales y económicasque pueden llevar la inclusión social, la equidad y el desarrollo degrupos desfavorecidos de la sociedad. Este aspecto es particularmente importantey deseable en las economías emergentes. En estos mercados, que seenfrentan constantemente a profundos desafíos económicos ysociales, vemos la creciente importancia de los emprendedores sociales, ya queasumen la prestación de servicios de bienestar y actividadesprogresivas. Sin embargo, nuestra comprensión de los mecanismos quesubyacen a la creación de valores sociales y económicos enlas empresas sociales, y los factores que contribuyen al establecimiento deestos objetivos de creación de valor, todavíaestá bastante fragmentada. Nuestro artículo contribuye aesta brecha en la literatura, al descodificar el proceso a través delcual los empresarios sociales con fines de lucro de China y la India, creanvalor social y económico. Adicionalmente, combinando un enfoque deanálisis deductivo y uno inductivo, ofrecemos unacompresión novedosa sobre los patrones de proceso dependientes delcontexto descodificados dentro de los dos países. Un nuevo marco deprocesos empresariales que refleja el proceso de creación de valorsocial contextualizado por parte de los emprendedores sociales.

Keywords

emerging marketsentrepreneurial processsocial enterprisessocial value创业过程社会价值社会企业新兴市场развивающиесярынкипредпринимательскийпроцесссоциальныепредприятиясоциальныеценностиmercados emergentesprocesos empresarialesempresas socialesvalor social

Information

Type
Special Issue Articles
Information
Management and Organization Review , Volume 15 , Special Issue 2: Doing Qualitative Research in Emerging Markets , June 2019 , pp. 269 - 306
Copyright
Copyright © The International Association for Chinese Management Research 2019 

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Footnotes

Accepted by: Guest Editor Emmanuella Plakoyiannaki

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